Shoaib Malik and Sania Mirza launched star fragrances for J.

New Venture

J. recently launched their celebrity perfumes – Smash by Sania Mirza and All Rounder by Shoaib Malik was launched in Karachi. Hosted by Owner and Managing Director of J. and Almirah, Mr Sohail Hamid. Shoaib Malik and Sania Mirza were the stars of the evening and came all dressed up for the event. “I’m not known as a very soft person, but I do like soft, flowery scents,” Sania laughed while describing the aroma of Smash. It was a very grand evening that continued with a fun interview on stage (conducted by Faizan Haqee), a mystic performance by Shaheer Khan, a four course dinner and was blessed with celebrity presence by Humayun Saeed, Aijazz Aslam, Adnan Siddiqui, Sadia Imam, Ayesha Omar and Anoushey Ashraf amongst several fashion industry individuals. Smash by Sania Mirza and All Rounder by Shoaib Malik took two years to develop and join a long list of star scents that include Wasim Akram, Shaniera Akram, Jehangir Khan, Aisam ul Haq, Fahad Mustafa and many others.

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