Spotify is redesigning the core homescreen of its app, trying to make it easier for users to find new stuff to listen to – and watch. The new design goes heavy on imagery and vertical scrolling, turning your homescreen from a set of album covers into a feed that much more closely resembles TikTok and Instagram. As you scroll, Spotify is also hoping to make it easier to discover new things across the Spotify ecosystem. The new look, which Spotify just announced at its Stream On event, is clear evidence of the kind of company (and product) Spotify wants to be. Over the last few years, it has invested heavily into podcasts, audiobooks, live audio, and more, all in an attempt to be more than just a music app. The company also wants to be a home for creators: Spotify CEO Daniel Ek told in 2021 that he hoped to have more than 50 million “audio creators” on the platform. Spotify has also pushed for years to make video podcasts happen and is now largely watching as YouTube pulls it off.

YOUTUBE WILL NOW LET MORE CREATORS DUB THEIR VIDEOS IN MULTIPLE LANGUAGES

YouTube is going to let thousands more creators include multi-language audio tracks with their videos. The company was already testing the feature with a small number of creators, and beginning soon, many more will be able to include multi-language dubs with their videos to make them accessible to broader audiences. If you want to try this feature for yourself, check out the video on MrBeast’s YouTube channel. If you click on the gear icon, you’ll see an option for “audio track,” and if you click that, you’ll see the different language options available. Videos will also default to a user’s preferred language. In its early tests, YouTube says that, as of January, “we’ve already seen over 3,500 multi-language videos uploaded in over 40 languages.” Multi-language dubbed videos apparently see increased watch time, with 15 per cent coming from “views in the video’s non-primary language” in January. And multi-language dubbed videos also mean that creators may not have to maintain separate channels just to host videos in other languages; instead, they can just dub a video on their main channel.