- 17 Jul - 23 Jul, 2021
All Things Bright & Beautiful
- 24 Apr - 30 Apr, 2021
- Cover Story
Pakistan boasts of a rich and ancient textile and clothing heritage that has continued to evolve through time. While the nation is taking big strides towards modernisation, its citizens are still traditionalists at heart, especially when it comes to expressing their culture and heritage through fashion.
Traditionally, ethnic wear in Pakistan was largely de rigueur for occasions, festivals and weddings. But in the course of time, as functionality and comfort started taking a centre stage in fashion, the entire template of ethnic wear was subjected to a thorough overhaul. Especially in the women’s section, the category today covers a wide spectrum of sartorial elegance – from inherently classic to more contemporary avatars; from everyday wear, festive wear to ensembles that befit even corporate boardrooms.
People love pure ethnics as occasion wear, but with the emergence of fusion wear, they have found something that they can flaunt on a daily basis.
The fusion wear category includes myriad ensembles right from kurtis, kameez and tunics, etc., which can be paired with fitted pants, tides, palazzos and even long skirts. Then there are gowns, anarkalis, and maxis converted into traditional maxi dresses.
Speaking of maxi dresses, this floor sweeping trend will also reign over your festive wardrobes. As this year is all about effortless dressing, what can be more effortless than sliding into a one piece maxi dress? They are easy, effortless and instantly statement making. Just be sure to pair your outfit with an eye-catching dupatta. When you don a dupatta that is heavily designed with intricate embroidery, zari, or patchwork, it can add loads of style to a plain outfit. Not only does it complete the traditional look but it adds class and elegance to the outfit as well. There are a variety of fabrics you can choose from when adding a dupatta, but the classic organza dupatta can effortlessly steal the spotlight.
But one thing to remember is that when you go for trendy patterns like flowy maxi dresses, choose them in classic hues like white, pink, black and red. They add a dash of femininity and romance to the overall look and make a grand impression as well.
And as we talk about ethnic wear, yet another trend that's predicted to rule the charts (and of course, your wardrobe) in the coming months, is the element of puffy sleeves. Playful and bold, this style of sleeves can dress up even the most basic outfit.
• Coordination: Umer Mushtaq
• Hair and makeup: Angie’s Salon
• Designer: Syra’s Atelier
• Photography & Styling: Kamran Baig
• Featuring: Sonia Nazir
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