The 34-year-old actress launched a new line of non-alcoholic, sparkling mixers called Betty Buzz. When it comes to the name, Blake explained in a press release that she wanted to find a way to honour her father Ernie Lively, who passed away at the age of 74 in June. "My dad's name was Ernest Brown Jr. but he was known as Ernie Lively," she said. "He gave up his last name when he married my mom and any success he, or I, have experienced has been in a name that isn't his. So when I was working hard to build this company, I wanted any success to be in a name that was meaningful to him. Betty was his mom and his sister's name. Also, Ernie would not be the best name for a mixer." Her youngest child, born in 2019, is also named Betty. Blake then took a moment to reflect on her level of dedication and continued, "We've spent the last three years crafting Betty Buzz and are so excited for people to finally taste it."